Partners For Growth

Our investments

We invest across a wide range of sectors which means we’ve seen almost every scale-up challenge, from almost every perspective.

View our portfolio

Aveni

Driving AI revolution in financial services.

Lucky Saint

The UK’s number 1 dedicated alcohol-free beer brand.

Transreport

The UK’s fastest-growing accessibility technology company.

Bikmo

Bikmo is a specialist cycle and e-mobility insurer that protects overs 75,000 riders in the UK.

TravelLocal

A global tailor-made holidays brand and managed marketplace.

Pockit

Pockit is a digital account provider offering pre-paid spending cards and current accounts.

Thingtrax

Thingtrax is a Saas-based manufacturing performance platform

Iris Audio Technologies

IRIS Audio Technologies enables the world’s biggest call centres and most dynamic sports teams to perform better through clearer voice communications.

HR DUO

HR Duo provides HR solutions to SMEs, by integrating industry knowledge with the latest technology to deliver the estimated 80% of HR requirements that can be automated.

MUSO

MUSO is a data company that provides a complete and trusted view of global piracy and unlicensed media consumption.

Deazy

A software developer marketplace platform.

Everpress

An online platform that enables creators to design and sell clothing.

What we
offer

We offer capital and expertise, and work in partnership with management to help businesses scale.

Learn more

We are the private equity division of Puma Capital Group, and operate from offices in London, Manchester and Edinburgh.

Our organisation has multi-decade experience of investment and asset management from its first 3rd party funds in 1996. In 2018, Puma Growth Partners (formerly Puma Private Equity) was established as a standalone division, to focus on investing into growing businesses and supporting them to achieve transformational growth. We couple the spirit of backing innovation and entrepreneurship with the knowledge and discipline gained from multiple turns of the business cycle.

When seeking an institutional investor, it’s important to find a partner who understands you as well as your business, through experience in the opportunities and challenges you’ll face during the next stages of your scale-up journey. We are a highly people-centric investor and build deep relationships with the teams we back.

We take a long-term view and offer equity investment from £4 million to £10 million. As a sector agnostic investor, we have extensive experience of overcoming the scale-up difficulties that growing companies face, and are able to draw on our broad knowledge to support and guide our portfolio companies through these challenges.

Long-term view

Flexible structures

£4-10m investment

The value of external investment

Hear from two of our companies on why seeking external investment has been so integral to their growth.

Hear from those we’ve backed

“We have worked with Puma Growth Partners for the last three years. We have found them to be supportive, strategic and practical to work with over this time. While most VCs say they are ‘founder-friendly’ we have found that Puma actually are, and they have become a key part of our team as we continue to scale internationally. Their advice is always honest, insightful and in the best interests of the business and all stakeholders.”+

Mervyn O’Callaghan, CEO and Co-Founder, CameraMatics

“From the outset, Puma Growth Partners have believed in our mission and shared our vision for where we can take Connectr. Puma have provided strategic and operational guidance as we have scaled our digital offering, and have fostered a culture of collaboration and best practise adoption. We’ve been positively surprised by the adept level of useful support, as well as valuable introductions to Puma portfolio and wider network.”

Will Akerman, Founder and CEO, Connectr

“Back in 2020, the Puma Growth Partners team believed in Ron Dorff and our strategy that the US was the way to go. Thanks to them we opened our US flagship store in New York, and in parallel invested heavily online, making the US our number one, most profitable marketplace. Thanks to the fantastic team at Puma who have supported us from day one.”

Claus Lindorff, Co-founder and CEO, Ron Dorff

“MUSO has made excellent progress since Puma’s investment, with growth in revenue and customer numbers, and hitting product milestones. Our focus for FY24 remains on delivering triple-digit ARR growth and adding to our global enterprise customer logos, which currently include Disney, Amazon, Sony Interactive and PlayStation. We are well resourced to capture significant market share and become omnipresent as the market authority.”

Andy Chatterley, CEO, MUSO

“Since investment, we have worked with Puma Growth Partners across many of our strategic goals. We have worked together to ensure our business is set up to use data effectively across our ecommerce sales channels, building on their insight from other sectors in order to adopt best practices. They have been helpful and supportive throughout.”

Yanto Barker, Founder and CEO, Le Col

“Puma are not just a financial supporter, they’re a valuable partner. Their expertise, industry knowledge and network have been instrumental in helping us grow. With their guidance, we’ve been able to navigate complex markets and overcome obstacles that would have been impossible to tackle alone. The team share our values and together we’re constantly pushing Influencer to be the best.”

Ben Jeffries, Co-Founder and CEO, Influencer

“We are delighted to welcome Puma on board, who will provide not only the necessary funding but also the expertise that will help drive our ambitious growth strategy. Our near to mid-term objectives are rapid revenue growth and staff expansion – not only in Ireland but in the UK where we see an enormous untapped opportunity for the unique services that HR Duo offers.”

Jerome Forde, Founder and CEO, HR Duo